Christian Institute 
Basic Marketing
6.0 Continuing Education Hours
Cost:  $45.00
SYLLABUS
Course Description

This course is to provide learners with basic knowledge about marketing so that they can market their practice, organization or themselves. This course satisfies .6 CEUs (6 hours) with CCBADC and BBS..
Course Goals
  • To provide an understanding of what is marketing.
  • To provide learners with an understanding of the marketing mix.
  • To provide learners with an understanding of a target market.

Course Objectives
Upon completion of this course, the learner should:
  • Understand what is marketing.
  • Understand the 4 P's, which is the marketing mix.
  • Understand the importance of a target market.
  • Know how marketing can be applied to one’s organization, business or even oneself.
Course Discussion Questions

1. Provide your personal definition of marketing. If your definition has changed after reading the material, state how.

2. Identify the marketing mix (4 P’s) of your organization, business, product or something you would like to create.

3. What are elements of a target market? Why is it essential for a business or company to have a target market?
Christian Institute (CI) is approved with the California Board of Behavioral Sciences (BBS), approval number PCE 3289, and the California Association of Alcoholism and Drug Abuse Counselors (CAADAC), approval number 4S-04-408-0906.
Instructions for Taking this Course

Once you decide you would like to take this course, click on the image below. You will be taken to CI's Shopping Cart. Here. you will confirm your order for the course. After confiming it, a secure (encrypted) payment form from Authorize.Net will be used to take your credit card information for payment. You will receive within 24 hours a link to the course. Please ensure your email address is correct and active because CI will use it to correspond with you. In addition, please ensure the address to where you want your certificate mailed is correct.
Click on the image to take the course!

 

 

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